We've launched ChronoWise, a waitlist management platform built for luxury watch jewellers.
The problem
Waitlists for high-demand timepieces have traditionally been kept in spreadsheets and notebooks or in the sales team's heads. Demand for luxury watches continues to outstrip supply, and retailers need a better way to record who is interested, keep customers' expectations realistic and decide fairly who gets each watch.
What ChronoWise does
We developed ChronoWise with established UK watch retailers to bring some structure to the allocation process. It has four main parts:
- Customer profiles hold contact details, preferences, purchase history and communication logs in one place.
- A visual wishlist pipeline moves each customer through six status stages, from first interest to final allocation.
- The watch catalogue organises stock by reference number, complication and availability.
- Analytics show demand patterns and conversion rates, which gives retailers better information when deciding allocations.
Built for jewellers
You don't need any technical knowledge to use ChronoWise. We designed it to be easy to pick up from the first day, so retail staff can spend their time with customers and very little of it learning the software.
Security and compliance
Enterprise-grade security comes as standard. Every user signs in with two-factor authentication, customer data is stored encrypted and GDPR compliance tools are built into the platform.
Try it free
ChronoWise is available now with a 14-day free trial and no setup fees. Visit chronowise.co.uk to get started.